Brand "leading" Yangjia automobile development
On January 13, at the annual meeting of Liangshan Special Purpose Vehicle Industry Association, Shandong Yangjia Automobile Manufacturing Co., Ltd. was awarded the "brand creation demonstration enterprise". This is the third consecutive year that the enterprise has won this award.
Over the years, the company has always regarded brand creation as the top priority of enterprise development. At the beginning of its establishment, the company began brand cultivation. Over the years, we have adhered to both product differentiation innovation and brand culture innovation, and infiltrated corporate culture into brand construction. The brand strategy of "Yangjia" has been promoted in an all-round way, with remarkable results. In 2009, "Yangjia" brand low flat semi-trailer was rated as "Shandong famous brand", in 2015, "Yangjia Jitu" was rated as "Shandong famous trademark" and won the "China famous trademark" in 2017. It has further enriched the connotation of brand culture and injected new vitality into enterprise brand construction.
In the development, the company takes science and technology as the first, constantly speeds up the pace of technological innovation, actively strengthens the cooperation between industry, University and research, and continuously improves the technical gold content of "Yangjia" special vehicle. At the same time, constantly improve the service system supporting high-quality brands. With perfect marketing network and careful market planning, we provide our customers with value-for-money products and high-quality services, win the trust of the market and customers, continuously expand the market share, and continuously improve the brand image of "Yangjia".
After more than 20 years of development, the process of brand creation is also the process of Yangjia automobile rapidly promoting technological progress, fully exploring the market and constantly developing and growing in scale. The company's advanced business philosophy and management measures inject infinite vitality and vitality into the development of Yangjia automobile, and become the inexhaustible power and source for the continuous development of the company. Yangjia company will take the opportunity of winning the title of "brand creation demonstration enterprise" to vigorously promote brand strategic management and make the "Yangjia" special vehicle become a leading and well-known brand in the industry.
